Privacy Policy

This Privacy Policy explains how Elite Plus Pvt Ltd, trading as Cleenmark® ("we", "us", or "our"), collects, uses, stores, and protects personal information when you use our website, mobile booking flows, or engage our home service teams across Malé, Hulhumalé, Hulhumalé Phase 2, Vilimalé, and other areas we serve in the Republic of Maldives.

Our services include home cleaning, AC servicing, pest control, specialty cleaning, and related home maintenance work booked online or through our office.

By using www.cleenmark.app, creating a booking, or otherwise providing your details to us, you acknowledge this Privacy Policy. If you do not agree, please do not submit personal information or use our online booking services.

The data controller for personal information collected through Cleenmark is Elite Plus Pvt Ltd (Registration No. C02982021; TIN 1128537GST501), with its registered address at Lot 11109, Nirolhu Magu, Hulhumalé 23000, Republic of Maldives.

For privacy questions or requests, contact us at sales@cleenmark.com or +960 741 2727.

We may collect the following categories of information:

• Identity & contact: full name, mobile number, email address (if provided), and account login details where you register.
• Sign in with Google: when you sign in with Google, Google shares your name, email address and profile picture with us. We use them only to create and sign you in to your Cleenmark account and to link your bookings to it. We do not access your Gmail, contacts, files or any other Google data, and we do not sell or share this information.
• Continue with Facebook: when you sign in with Facebook, Meta shares your name, your Facebook user ID for Cleenmark and, if your Facebook account has one, your email address. We use them only to create and sign you in to your Cleenmark account and to link your bookings to it. We never post to Facebook and do not access your friends, messages, photos or any other Facebook data.
• Continue with Apple: when you sign in with Apple, Apple shares a user ID for Cleenmark, your name (on your first sign-in only) and either your email address or, if you choose Hide My Email, a private relay address that forwards our emails to you. We use them only to create and sign you in to your Cleenmark account.
• Service location: area/island (for example Malé, Hulhumalé, Hulhumalé Phase 2, or Vilimalé), building or house name, apartment details if provided, and other access instructions needed for the visit.
• Map pin (optional): if you pin your location when booking or on your booking page (by tapping the map, sharing your phone's current location, or pasting a Google Maps link), we save those coordinates with the booking so our team can find you. Your phone's location is read only when you tap to share it.
• Team location during your job: while a Cleenmark cleaner is on the way to, or working at, your booking, their phone shares its location with our office, and you can see it on your booking page. Cleaners share their location only during a job, and these location records are deleted after 30 days.
• Booking details: service type, package, preferred date and time slot, special instructions, photos or references you upload, and booking/quotation/invoice numbers.
• Payment information: payment method (BML Swipe, bank transfer, or cash on service), payment status, transfer references, and bank transfer receipt images you submit. We do not store full card numbers on our servers when you pay via BML Swipe; those details are processed by Bank of Maldives / Swipe under their terms.
• Communications: messages sent through WhatsApp, phone, email, or our website support tools, including complaints and feedback.
• Technical data: IP address, browser type, device information, pages visited, and cookie/similar technology identifiers as described in Section 9.

We use personal information to:

• create, confirm, reschedule, and fulfil bookings for cleaning and home services;
• assign cleaning teams, contact you about access, timing, or service updates;
• generate quotations, invoices, receipts, and service reports;
• process and verify payments via BML Swipe, Bank of Maldives bank transfer, or cash on service;
• send booking confirmations and operational messages (SMS, call, WhatsApp, or email);
• improve our website, availability calendar, and customer experience;
• handle complaints, refunds, and dispute resolution;
• comply with Maldivian legal, tax (including GST), and accounting obligations;
• protect against fraud, misuse, or security incidents.

We do not sell your personal information. We do not use your data for unrelated third-party marketing without your consent.

We process personal information as reasonably necessary to perform our contract with you (providing home services you book), to operate our business, to meet legal obligations in the Republic of Maldives, and where appropriate based on your consent (for example optional marketing messages).

This Privacy Policy is intended to operate under the laws of the Republic of Maldives. Any dispute relating to privacy or data handling shall be subject to the courts of the Republic of Maldives.

We may share information with:

• Service personnel: assigned cleaning or technical teams need your name, phone, and visit location to perform the job.
• Payment providers: Bank of Maldives / BML Swipe and related payment processors receive information required to complete or verify a payment.
• Technology providers: hosting, database, email, and analytics partners who process data on our instructions to run www.cleenmark.app.
• Google Maps: maps on our booking, tracking, staff and admin pages are provided by Google Maps Platform. When a map loads, your browser sends the map request (including your IP address and the area shown) to Google under Google's privacy policy.
• Professional advisers & authorities: accountants, lawyers, or government bodies where required by Maldivian law or to establish/exercise legal rights.

We require processors to protect your information appropriately and use it only for the agreed purpose.

We retain booking, invoice, and payment records for as long as needed to provide services, resolve disputes, and meet tax and accounting requirements in the Maldives (typically several years for commercial records). Account and contact details are kept while you remain a customer and for a reasonable period afterwards unless you request deletion where legally permitted.

You may ask us to update or delete personal information that is not required to be kept by law. Contact sales@cleenmark.com with your request and booking number if available.

We use reasonable technical and organisational measures to protect personal information, including access controls on our admin systems and secure connections to our website where supported. No method of transmission or storage is completely secure; please keep your login credentials confidential and use a strong password if you create an account.

Our website may use cookies and similar technologies to keep you signed in, remember preferences (such as theme), measure site performance, and improve booking reliability. Essential cookies are required for the site to function. You can control cookies through your browser settings; disabling some cookies may affect booking or login features.

By continuing to use www.cleenmark.app, you agree to our use of cookies as described in this section, subject to your browser choices.

Our services are directed to adults arranging home services. We do not knowingly collect personal information from children for online bookings. If you believe a child has provided information, contact us and we will take appropriate steps.

Subject to Maldivian law, you may request to:

• access the personal information we hold about you;
• correct inaccurate details;
• delete information that is no longer required;
• withdraw consent for optional communications;
• ask questions about how we process your data.

We may need to verify your identity and retain certain records where required for legal or legitimate business purposes (for example completed invoices).

To delete your account — including information received from Google, Facebook or Apple sign-in — follow the steps on our data deletion page.

If you have a privacy complaint, please contact us first at sales@cleenmark.com or +960 741 2727 so we can try to resolve it promptly. You may also pursue remedies available under the laws of the Republic of Maldives.

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page will change when we do. Continued use of our website or services after an update constitutes acceptance of the revised policy where permitted by law.

Elite Plus Pvt Ltd (Cleenmark®)
Lot 11109, Nirolhu Magu, Hulhumalé 23000, Republic of Maldives
Phone: +960 741 2727
Email: sales@cleenmark.com
Website: www.cleenmark.app